Two men, two matches but worlds apart
Americans Randy Lerner (Americans and their silly names) and Malcolm Glazer own the NFL teams Tampa Bay Buccaneers (Glazer) and Cleveland Browns (Lerner).
Not only that, but they also own English Premiership soccer teams Manchester United (Glazer) and Aston Villa (Lerner).
And, by a strange coincidence, their teams in both sports do battle with each other this weekend. It's Manchester United VS Aston Villa and Tampa Bay Buccaneers VS Cleveland Browns.
In the Premiership, Malcolm Glazer won the battle as Manchester United beat Aston Villa 3-0 today. The NFL game is tomorrow.
************************************************** *************
Malcolm Glazer owns Tampa Bay Buccaneers and Manchester United
Randy Lerner owns Cleveland Browns and Aston Villa
Lerner and Glazer go head to head on both sides of Atlantic, writes David Hannigan
Saturday December 23, 2006
The Guardian
Apart from boasting similar losing records and high-profile owners with Premiership clubs in their property portfolios, the Tampa Bay Buccaneers and the Cleveland Browns have something else in common. Fans of both teams are far more concerned with their own sides' failures to make the NFL play-offs this season than today's clash between Manchester United and Aston Villa. When the Browns entertain the Buccaneers tomorrow afternoon the vast majority in the stands and watching on television will know little and care less about what happened between the other concerns of Randy Lerner and Malcolm Glazer at Villa Park.
"There's minimal interest in Manchester United around here," says Bobby Fenton, radio talk-show host on WHBO in Tampa. "People here were briefly interested in the Glazers buying the club back when it was happening but on a day-to-day basis there's little or no interest in anything to do with soccer in England.
The average Buccs fan is so obsessed with the standing of his own team, he wouldn't even know United were playing Lerner's club. These fans are too wrapped up in things going badly for their own team right now. The only thing they are concerned about is whether the Glazers are going to replace Jon Gruden as coach once the season ends."
Two owners doing battle in two sports on two continents over one weekend may have caused a media storm but the gridiron faithful can't be bothered with the whole thing. The apathy in Tampa is matched by indifference in Ohio. Entering the penultimate weekend of a short but intense 16-game season, the denizens of Cleveland's fabled Dawg Pound, its equivalent of the Holte End, are too busy contemplating yet another losing campaign - only four wins - to even consider the novelty of their owner following Glazer's example and purchasing a slice of Premiership action.
"I would say most people are aware Lerner bought a soccer team," says Greg Brinda, sports director of WKNR Radio in Cleveland. "I would say about 1% would know the name of the team. No one cares that he bought a soccer team other than the fact that there is a perception that he might be too involved there and doesn't give enough of his time here. I don't think many people believe he really wanted this team but has an obligation to keep it for his late father. I think there is a basic perception that Lerner is still learning to be an NFL owner."
There's a crucial difference in how the extracurricular activities of Lerner and Glazer play in the two countries. Lerner is revered at Villa Park yet coming in for serious criticism at Cleveland Browns Stadium. Glazer is despised at Old Trafford but even a record of three wins and 11 defeats hasn't seriously damaged his standing in Tampa. In a nation where big business has always been a more acceptable part of sports culture, these supporters regard their owners' overseas ventures as nothing more than typical corporate dabbling by seriously wealthy men. The only problem is that Lerner chose a bad time to develop a roving eye.
"When the team began to show that it was likely headed for another disappointing season, and proved it by sinking quickly to the bottom of the AFC North, Lerner leapt into action and bought a soccer team," writes Barry McBride, publisher of The Orange And Brown Report, an online fanzine. "It's a smart move. The Aston Villa fans are used to futility, and Lerner is now an owner in a league where he can simply throw his family's money at a team and purchase improvement. Why put up with the irritation of dealing with unhappy Cleveland Browns fans when one can be lionised in the Isles? One has to wonder who is running the organisation while the team's owner and president bones up on soccer."
A few weeks back, the Cleveland Plain Dealer newspaper awarded the man who wore Browns pyjamas as a kid a C-minus for his performance as owner over the past four years and its columnist Roger Brown speculated "that the last person who talks to Lerner is the one who has the most influence on him". Amid a growing belief that he needs to resign as team president in the long-term interests of the club, the Villa owner doesn't help his cause by continuing to live in New York's Hamptons while commuting between two clubs nearly 4,000 miles apart.
Whereas Browns fans would like to see Lerner take a more proactive role in the club's affairs or quit, the Glazers' low profile around Tampa has actually insulated them against blame for the Buccaneers' continuing slump. When Malcolm Glazer purchased a 2.9% stake in Manchester United and began the long process of taking over the club in March 2003, the Buccaneers were the reigning Super Bowl champions. In the four NFL campaigns since, the team have lost 36 games out of 62 and currently boast a side reckoned to be their worst for over a decade. Yet nobody thinks the two issues are related.
"You have to understand that the Glazers don't get blamed at a time like this because people around here remember how bad things were before they arrived," says Fenton. "Nobody blames anything that's happened on their getting involved in Manchester United or being distracted by that. Fans here want owners who keep quiet and spend and, historically, that's what the Glazers have done. They rarely speak in public but for the most part they've given the team every opportunity to win."
The Glazers and the Lerners have crossed swords before, with far more than Premiership points or an NFL victory at stake. Thirteen years ago, Randy's father Al surprised and angered Malcolm Glazer by making an 11th-hour attempt to usurp him in the contest to become the owner of the proposed NFL franchise in Baltimore. On that occasion, neither was victorious. The families have lived to fight another day. Or two.
How NFL influence could change football
Here are some ways in which NFL could change (ruin???) "soccer".....
Spike that pigskin
The standard football goal celebration is long overdue a makeover. Expect tearing your shirt off and making a shushing gesture to be replaced by the NFL standard mass Bill Cosby-style funky jive dancing, provocative "spiking" of the ball in the opposition six-yard box and a 30-stone centre-half in tight, shiny trousers doing the Bruce Grobbelaar spaghetti legs.
Soak the manager
The traditional handshake to be phased out in favour of sneaking up behind the gaffer and pouring an enormous tub of Lucozade Sport over his head, thereby ruining (a) his extremely expensive black cashmere overcoat; and (b) any chance of that improved contract offer.
Half-time spectacular
It's time for football to raise the light entertainment bar. The standard penalty-shoot-out-with-club-mascot-in-goal could easily be replaced by a 15-minute musical extravaganza starring Eminem, Barbra Streisand and Metallica, with at least one flesh-flashing "wardrobe malfunction" plus a heavy metal version of God Save The Queen. We can keep the raffle though.
Jazz up the roster
Having endured over a hundred years of professional football players with names like Alf, Gary and Keith, an injection of NFL exoticism can't come soon enough. Look forward to a future England XI made up of men called things like Chuck Tieclip and Jamal Johnson-Cheeseburger III.
Break it up a bit
Regularly exhausted by being made to concentrate for a whole 45 minutes (with half-time and then another 45 mins), football supporters would welcome a US-style dumbing down into easy, bite-sized chunks. Expect to see Premiership games interrupted every two minutes by George Foreman trying to sell you his revolutionary fat-draining pasty-warmer.
Get some specialists in Gridiron squads are all about specialisation: kicking teams, kicking return teams, Sunday afternoon at 3.42 with the wind from the south-west teams. Expect Premiership clubs to respond by employing a player whose sole job is to hoof the ball absolutely miles every 10 minutes while everyone else rushes after it. Although, those who saw Martin O'Neill's Leicester City may suspect he's already thought of this one.
Barney Ronay
guardian.co.uk